
What is Meaia Tech?
《Media Tech媒體科技大會》由滾石文化於2018年首次舉辦,是一個匯集行銷創意與數位科技開發者的展示平台!《Media Tech媒體科技大會》透過主題演講、媒體科技趨勢報告、媒體科技新工具發表與年度媒體報告發表4大主題,將催化文化創意與數位科技整合、媒合新創與行銷產業,創造出開發者產品交流應用機會。藉此培育台灣媒體與行銷產業,擁有數位轉型的創新應變力,因應逐漸茁壯的數位環境市場。
今年《Media Tech媒體科技大會》將邁入第3屆,過去2年,邀請國內外超過30名產業菁英,累積超過10,000人次學員參與,大力凝聚產業發展。已成為台灣目前唯一,與媒體產業最相關、最重要的B2B廣告活動,極具影響力的年度盛會!
“Media Tech” aims to trigger the integration between cultural creativity plus digital technology, to match the startups plus marketing sectors, to create the crossover between developers plus application via the four ways of keynote speech, trends of new media technology, sharing of new media tools so as the annual media reports across the whole congress.
This is the third “Media Tech” in 2020, in the previous years, more than thirty speakers from Taiwan and overseas were invited with more than 10K of participants involved accumulatively to consolidate the industrial development. Obviously, “Media Tech” is the only and most influential annual event with media relevancy and the most important B2B activities in Taiwan currently.


總策展人

段鍾沂
滾石文化董事長暨發行人
策展人

李宗柱
夢之怪物創意總監

施俊宇
網路基因總經理

陳建銘
Cyntelli科技&
adGeek行銷顧問公司
執行長

邱繼弘
聖洋科技執行長
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黃秀雅
Yahoo奇摩
企業行銷部總監

邵懿文
電通安吉斯集團
數位長

張詒銘
偉門智威
科技長
Theme of Media Tech 2020
我在娛樂&媒體新時代
Me in The Entertainment & Media Era
隨著傳播媒介多元化,「我」擁有更多娛樂節目選擇權,逐漸形成「個人化」數位生活。品牌與消費者接觸機會大幅提升之餘,也面臨到專注力挑戰!2020年第三屆《Media Tech》將由18位產業菁英,帶領你奪回消費者的眼球,碰撞出更有效與更實際的溝通效果!
The users could use different vehicles easily, they are able to choose more entertainment programs based on their own preferences at any time, a more “personalised” digital lives. The customers have more choices since the media platforms they use are not single to be attracted. It also means for all brands, there are more open opportunities to connect the customers.
However, better business opportunities altogether with more challenges. It will therefore induces the overflow by the so-called personalised entertainment, the multiple communication environment and and the big context.
In 2020, with the theme of “Me in the Entertainment & Media Era”, the third "Media Tech" is conducted with 18 speakers to help you regain the customers' sights and it's time to develop more effective and practical of communication within two days.